NOW – Nordic Opportunity Week started in Los Angeles over a decade ago as a social gathering around the Academy Awards, bringing Nordic and U.S. creatives together during Hollywood’s most important week.

As the Nordic industry’s international presence grew, NOW evolved into a conference platform, offering broader insight into Nordic film, television, music, and gaming. In recent years, it has further developed into a focused business forum — designed for direct engagement, curated meetings, and concrete collaboration between Nordic creators and U.S. decision-makers.

Throughout these phases, NOW has maintained long-term relationships with Nordic institutions and U.S. industry partners, building trust and continuity year over year. This history allows NOW to operate with a high level of curation and relevance, attracting participants and partners who value substance over scale.

Today, NOW is intentionally concentrated and relationship-driven. It is not a market or a festival, but a platform shaped by experience — returning annually to Los Angeles as a reliable point of connection between the Nordic region and Hollywood.

Alongside its industry program, the NOW Oscar Screening & Celebration remains a visible anchor, honoring the event’s origins and its ongoing role during Oscars Week.